oliviaaanderson

Project 2 Event Ad

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Description: This is a color full bleed event ad, to promote a 5K using a scanner and Microsoft Word.

Process :  I first scanned the image of the 3 boys and then started thinking of my color scheme. I then added boxes and typed out what I wanted the flier to say. The blue boxes are identical to add repetition. I then tried different fonts to see which one would work best. After I aligned the titles with each other and the body copy at the bottom using the ruler on Microsoft Word. I also aligned the text copy with the date time and place. I used contrast to add value in the all of the text boxes by making the boxes a lighter blue and then using a darker orange. To make this finished product I only used Microsoft Word, Epson Scanner, PDF2JPG.net (PDF converter).

Message: This is a fundraiser to bring awareness to bullying for kids and teenagers in their home area. I want my audience to look at this flier and think about how they can be apart of something that can help change their community.

Audience: Everyone in the community, particularly families that have children in all levels of school.

Color scheme and color names: Complementary, Blue and Orange

Top Thing Learned: How to use the color wheel.

Title Font Name & Category: Rockwell – Slab Serif

Copy Font Name & Category: Helvetica – Sans Serif

Scanned images used, sources, original sizes, location of scanner used:                                I scanned my image from the October 2015 Church of Jesus Christ of Latter Days Saints Ensign magazine. The image was originally 10.75′ x 8.25′. I then scanned the image at 150 resolution. The image final scan was 1275″ x 1686″

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